Sounds like a hopelessly naive idea to me…
“With a nod toward Bayes theorem, Ludlow basically wants to confuse the advertisers trying to profile him and the algorithmic machines that are trying to make predictions about him by throwing lots of false information about himself onto their radars. So he’s become a digital Scheherazade, weaving amazing tales about his life”
Update: this article discusses how social media will be destroyed by lying companies!
Seems like Facebook will be attacked from both users and companies at the same time. Can’t wait to see that happen…